Competitive Strategy assignment
Competitive Strategy assignment
(1500 words)
Essay – Key Strategy Development Tools
Students are required to write a Comprehensive discussion of any three of the strategy models, with practical application to current business examples.
Details; Write an essay explaining what the main strategy development tools are and how they are used in business. Your essay must contain a comprehensive discussion of 3 of the following: PESTEL, Five Forces, Resource-Based View, PROFIT, Input/Output, SWOT Analysis (you may include Cross Impact Analysis), Generic Strategies, Ansoff, Ghemawat, with reference to academic journals and practical examples from industry. In this essay, sub-headings are permitted. Be sure to use paragraphing. Be sure to reference your sources in-text and provide a list of references at the end, all in Harvard style.
Assignment Structure
One page for your explanation of each model, including the example.
Thus, a half page introduction,
then 3 pages for the explanation of the 3 models,
plus a half page conclusion.
Add a cover page at the front.
Add a Reference List at the end.
The assignment must be in MS Word format, 1.5 spacing, 12-pt Arial font and 2 cm margins on all four sides of your page with appropriate section headings and page numbers.
