Introduction to Strategy-Final Exam

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Introduction to Strategy-Final Exam

Introduction to Strategy- 21510

Final Exam – Take Home Examination

Autumn 2020


Please Choose ONE Question from three options. Your answer to each question attempted should commence on a new page and be appropriately numbered.

The examination is worth 40% of the marks available in this subject. The contribution each question makes to the total examination mark is indicated in marks or as a percentage.

Word Limit

There is a word limit for each question. Footnotes/references are not included in the word count. The most important thing is to answer the question in a succinct manner. This means that your answer can consist of a word count less than the imposed word limit. A ten percent (10%) leeway on word counts is permitted.

Footnotes/references must be used for citation purposes only and not for the development of your arguments. A bibliography is not required for this assessment task.

Important Notice – Exam Conditions and Academic Integrity

21510: Introduction to Strategy

Autumn 2020: Take Home – Final Exam (Main Exam)


The exam is worth 40% and each question is worth 40marks

Choose ONE (either 1, 2 or 3) question out of the three questions

You must do all the four parts (a, b, c, and d) of the ONE question you have chosen

You CANNOT pick and choose parts you want from all the three questions – You can only choose ONE question and do all the parts of that ONE question

Questions: Please Choose ONE Question

To achieve and advance competitiveness, organisations are encouraged to understand various factors that can influence, inform or adversely impact their strategy. Using various tools and examples explored in this subject, discuss how and why it is vital for organisations to analyse and understand the following:

  • The Macro-Environment (10marks)
  • Industry Forces (10marks)
  • Resource and Capability (10marks)
  • Stakeholders and Culture (10marks)

Competitive advantage and organisational sustainability require various strategic choices to be made. With specific reference to various concepts within strategic choices and using relevant examples, discuss why an organisation would adopt the following strategies:

  • Cost leadership strategy (10marks)
  • International strategies (10marks)
  • Differentiation strategy (10marks)
  • Hybrid strategy (10marks)

Managing ‘Strategy in Action’ calls for employment of various factors. Discuss how and why it is vital for organizations to design and adopt the following:

  • Organisational control systems (10marks)
  • Leadership and change (10marks)
  • Organisational structure (10marks)
  • Reconstruction or turnaround strategy (10marks)

Introduction to Strategy-Final Exam