Details for the Marketing Plan for MARK804, T3
Creating a marketing plan is an essential part of being a marketing manager. The plan outlines the organization’s strategic objectives and details how they will be achieved through marketing strategies.
Scenario: You are an independent marketing consultant. You have been asked by an organisation to create a marketing plan for them and come up with some fresh ideas for them in terms of strategy.
Your plan should:
*Be 2,800 – 3,200 words (10% over/under). Have 1.5 line spacing and use 12pt Arial font. It should be JUSTIFIED. The Word count does not include your introduction or References. Please upload in WORD.
*Include a Cover Page, indicating: Your name and student number.
** NEED MARKETING PLAN LOOK COLORFUL AND INTERESTING ( CAN SEE FROM EXAMPLE)
The marketing plan will be assessed based on:
- Your ability to present a clear plan for the industry selected and the integration of marketing theory in an appropriate and relevant way.
- Your presentation of an original clear and edited narrative shows thorough research of the topic(s).
- The ability to write in an academic (formal) tone and that you have referenced correctly throughout the report and in your reference list.
- The ability to link the Brand to the plan and showcase your ideas in an easy-to-follow way.